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Product Excellence

Make your product sing: The importance of UX writing (and how to do it well!)

This post originally appeared on the Single Grain blog.  If you work in tech, it’s likely that you’ve heard of UX writing: “A UX writer is someone who writes for user experience…[and uses] the words we read or hear when we use a digital product. Their goal is to help and

Dottie Schrock

Dottie Schrock

How to do a competitive analysis to differentiate your product

We focus a lot on building a product or experience that best solves your customers’ needs. But of course, you’re not operating in a vacuum where you alone are trying to address those needs. Unless you’re running a monopoly operation, there are probably other companies building products to get the

Dottie Schrock

Monty Mitra

Becoming a product shokunin

“Taste is tough to explain, isn’t it?” My first thought upon hearing the opening words of the documentary Jiro Dreams of Sushi was: this is the culinary version of Steve Jobs’ single-minded fixation on good taste. The mental jump from sushi to iPhone wasn’t such a stretch. After all, my

Winston Blick

Winston Blick

How user research has always driven product decision making

User research is central to building the right products. Learn how George Gallup studied users so that newspapers in the 1920s could develop a better product.

Winston Blick

Winston Blick

A guide to mastering user-driven product onboarding (with real-life examples from Productboard!)

Looking to improve the user onboarding experience within your product? Want to not just acquire new users, but get them to stick around with your product for the long-run?

Winston Blick

Winston Blick

How product managers can identify what customers really need

Working as a product manager at a young company without a support team, I spend a lot of time answering questions and collecting feedback from users on Intercom.

Winston Blick

Winston Blick

Talking Points: How to gain buy-in for a product management system

Follow these four talking points to help others in your company understand the value of a product management system.

Dottie Schrock

Monty Mitra

What milkshakes and your product hierarchy have in common

Productboard’s product hierarchy allows you to easily capture and organize all your ideas from large to small. Here’s how to set it up.

Winston Blick

Monty Mitra

6 steps for conducting better product discovery

In Hiten Shah’s article, My Billion Dollar Mistake, he writes about the process of creating KISSmetrics, which became a successful company that helped push the analytics category forward. However, before KISSmetrics, he encountered a few significant obstacles when starting previous companies. His first product was an analytics platform for Facebook

Dottie Schrock

Monty Mitra

How to improve your product management process to ensure buy-in

To get internal buy-in more easily and consistently, the solution lies in your product management processes. Base your product strategy on business objectives.

Dottie Schrock

Monty Mitra

Can there be an all-in-one product management tool?

For decades, product managers have delivered millions of products for users all over the world. But no one has ever created one for them! That changes now.

Dottie Schrock

Monty Mitra

Before asking how to make a better roadmap, ask how you can communicate better first

Product roadmap software will only get you so far. You still need to establish great communication as the foundation for talking about your product plans.

Dottie Schrock

Monty Mitra