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Product Management

Faster horses and the Model T: Flaws in the classic product manager’s adage

As product managers, we’ve all heard the adage that if Henry Ford had asked people what they wanted, they would have said a faster horse. And if he’d listened, the Model T might have been designed to gallop in exchange for carrots.

Winston Blick

Winston Blick

Applying Maslow’s Hierarchy of Needs to product management

As humans, we all have basic needs: food, water, air, shelter, and safety — to name just a few. And according to psychologist Abraham Maslow, these needs are structured in a pyramid, the Hierarchy of Needs.  The needs at the lower levels of the pyramid are our most basic needs

Dottie Schrock

Productboard Editorial

The 5 superpowers of outstanding product managers

Written by Ken Sandy, experienced product leader, author of “The Influential Product Manager,” and industry fellow and lecturer at UC Berkeley, where he teaches the engineering school’s first product management course. What distinguishes an outstanding product manager from a good one? I thought a lot about this question when writing

Dottie Schrock

Ken Sandy

How sales and product teams can better work together

Friction in the sales and product partnership is nothing new. Sales teams often express frustration that they’re not more involved in the process of prioritizing what product or feature to work on next. Meanwhile, product teams are often skeptical of requests from sales, citing the fear of becoming a sales-led

Productboard

Productboard

The secret ingredient to building a product roadmap? Collaboration.

Product roadmaps are a visual representation of where a company’s product is headed and why. And because this affects everyone — not just the product team — the roadmap should be a collaborative effort.

Dottie Schrock

Dottie Schrock

The benefits of being transparent about your product management process

Before you can develop a culture of transparency in product management, you need to understand what it is and make sure that you are doing it for the right reasons.

Dottie Schrock

Dottie Schrock

7 lessons learned from 5 years of product-led experimentation

How do you run product-led growth experiments in your company? Do you have a clearly defined system? Or do you use trial and error with little to no structure and hope the most promising ideas stick?

Tony Lee

Matheus Mello

Product owner vs. product manager: Who runs the show?

While the product manager has a highly strategic role and is accountable for the whole product lifecycle, the role of the agile product owner entails a more narrow focus and closer work with the development team.

Dottie Schrock

Kalo Yankulov

75 product management conferences you should see in 2020

Find the product management conferences you can’t afford to miss in 2020 with this complete list of every product management conference by region and date.

Hubert Palan

Kalo Yankulov

How to use growth accounting to measure product-market fit

Consider a consumer mobile app that sells a monthly subscription to its service. Over the last 12 months, it’s shown stellar revenue growth of ~16% month-over-month for a 12-month period. On the surface, the app looks like it has a healthy degree of product-market fit. However, going one level deeper

Dottie Schrock

Jonathan Hsu

5 failed products that could’ve been saved by better product management

It’s true that some product failures may be unpreventable, but many can be avoided by mastering the three pillars of Product Excellence — deep user insights, clear product strategy, and inspiring roadmap.

Dottie Schrock

Dottie Schrock

Our top 12 product management blog posts from 2019

It’s hard to believe that 2019 (and the decade) is almost over. And my, has it been eventful for the productboard team. This year, we celebrated a new product launch, grew to 100 employees across Prague and San Francisco, and enjoyed a memorable team retreat in Barcelona.  On the content

Dottie Schrock

Dottie Schrock