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A guide to customer-centric product management

Everything you need to know to start building products that customers need.
Productboard

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Pillar 1: Deep user insights

Foster deep empathy and genuine curiosity around customer pain points, and goals
Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction
Company & Product

Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction

Productboard Editorial
Productboard Editorial
How 7 leading organizations use Productboard to become more customer-driven
Company & Product

How 7 leading organizations use Productboard to become more customer-driven

Tony Lee
Tony Lee
Deep customer insights: The key to building excellent products
Product Excellence

Deep customer insights: The key to building excellent products

Hubert Palan
Hubert Palan
6 benefits of processing research & feedback in Productboard
Company & Product

6 benefits of processing research & feedback in Productboard

Winston Blick
Winston Blick

Pillar 2: A customer-centric product strategy

Solve the right problems for all of your customers
Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction
Company & Product

Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction

Productboard Editorial
Productboard Editorial
10 use cases for Productboard’s dynamic customer segmentation
Company & Product

10 use cases for Productboard’s dynamic customer segmentation

Tony Lee
Tony Lee
User segmentation: Why it’s crucial for product managers
Product Excellence

User segmentation: Why it’s crucial for product managers

Winston Blick
Winston Blick

Pillar 3: Invest customers in the product

Turn customers into fans by showing them that you’re listening
Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction
Company & Product

Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction

Productboard Editorial
Productboard Editorial
Productboard’s Portal closes the gap between product teams and their customers
Company & Product

Productboard’s Portal closes the gap between product teams and their customers

Winston Blick
Winston Blick
Product management & retention: Closing the divide between customers and the product team
Product Excellence

Product management & retention: Closing the divide between customers and the product team

Cindy Berman
Cindy Berman
A Guide to Building Effective Product Feedback Loops
Product Management

A Guide to Building Effective Product Feedback Loops

Aazar Ali Shad
Aazar Ali Shad
How 4 organizations use Productboard for customer-centric roadmapping
Company & Product

How 4 organizations use Productboard for customer-centric roadmapping

Dottie Schrock
Dottie Schrock

Start building customer-centric products today with Productboard

Request a personalized demo

Learn more about building customer-centric roadmaps with Productboard

 

 

Jeff Shelton, VP of Product Management at ringdna | Productboard

“Productboard gave us a dedicated space where we could refine our products based on a product and customer-centric perspective. Productboard helped me create a framework for the business and do it in a much more customer-centric way.”

 

Jeff Shelton, VP of Product Management at ringdna

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