Product Alignment Tips: GTM Leaders

To get the full backing of GTM leadership, product leaders should:

• Establish regular communication channels by setting up recurring check-ins.
• Actively listen and gather feedback by encouraging team leads to provide feedback on features.
• Collaborate to develop GTM strategies that effectively communicate the value of new products. 
• Involve customer success in the product development process.
• Build trust and transparency by being transparent about product decisions and roadmaps.

Check out the complete one-pager below for more tips on how product can building stronger relationships with GTM leaders.